Unicast Showcase

Spring 2009

In the highly competitive digital ad serving market companies need to be top of mind to buyers, publishers, and creatives alike. To show off their latest rich media creations Unicast needed an online gallery that would make browsing samples fast and rewarding. With new demos arriving weekly the Unicast web team wanted something that was easy to update. The solution was a custom built tag-based sorting interface fed by the CMS via XML. As an added bonus unique URLs are generated as the user browses so they can easily book mark sample or share a category with a colleague.

Creative Direction, UX, Design